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  • BLOOM THE LOOM

  • Finest cottons tailored for the best bath experience

  • AIR TOUCH ®

FOR A SUSTAINABLE FUTURE

  • MINUTIAE

  • Designed to bring joy and comfort to your precious little ones

  • Blooming The Looms...

Our Brand

BLOOM THE LOOM

Finest cottons tailored for the best bath experience

AIR TOUCH ®

FOR A SUSTAINABLE FUTURE

MINUTIAE

Designed to bring joy and comfort to your precious little ones

Blooming The Looms...

Our Brand

Our Brand

We are blooming our elegant and cosy lifestyle products on sustainable looms. In other words, we exist to design and deliver high quality, hand-finished products for our customers' everyday comfort and well being . Every material under our brand's umbrella is carefully chosen with regard to its environmental effect. 

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Air touch products are eco friendly, absorbent and fluffy. %100 Turkish Cotton and OEKO-TEX certified.

AIR TOUCH ® 

Our high-quality AIR TOUCH ® products are made using extra-long staple cotton.

The soft and fluffy feeling of this cotton is a perfect fit for a relaxing bath experience.

It’s absorbent, durable and fast drying even after countless washing. OEKO-TEX certified, includes no harmful substances.

%100 Turkish Cotton

Made in Turkey

You may personalize our lovely products with the monogram service offered with different color options. Monograms are carefully embroidered based on your choice. Perfect choice as a personalized gift.

WHAT IS GSM?

Towel weights are measured in Grams per Square Meter (GSM). It is an industry standard measurement (g / m2) that defines the density of the material from the total yarn count and the thickness of the yarn.

The GSM of a towel can play a vital role in the selection process. Towels with GSM 500 or higher would be softer and more absorbent which would be better choice as a bath or hand towel.

The higher the GSM, the better the towel performance.

See Color Options

It's the details that makes the difference.

-BLOOM THE LOOM-

MINUTIAE Collection

Designed to bring joy and comfort to your precious little ones! You may personalize our beautiful hooded towels and bathrobes for kids and babies and place them in a gift box...